We are Blaze Wear Group Limited (trading as “Blaze Wear” and referred to as “we”, “our” or “us” in this policy). This policy provides an outline of the ways in which Blaze Wear will collect, store and use customer data such as email address, payment information or automatically collected browser information.
Please read this policy carefully before using our website.
What do we do with your information?
When you purchase something from our online store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address, and we will use that information to carry out our obligations arising from the sale contract we enter with you (including for billing and delivery purposes).
When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. This helps us to [ensure that our site’s content is presented as effectively as possible for you and for our internal purposes, such as quality control, site performance, system administration and to evaluate use of our site, so that we can provide you with enhanced services.
Email marketing: with your permission, we may send you emails about our store, new products and other updates. If you do not want us to use your information in this way, please tick the relevant boxes on the form when we collect your information. We only keep your information for as long as is necessary.
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we understand that you consent to our collecting your information and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.
If after you opt-in, you change your mind, you may withdraw your consent at any time for us to contact you, for the continued collection, use or disclosure of your information. This can be done by contacting us at firstname.lastname@example.org or writing to us at: BlazeWear 6 County Business Park, Darlington Road, Northallerton, DL6 2NQ, United Kingdom.
Disclosure of your information
We may share your information with any companies in our group.
We may share your information with other organisations:
- if we sell or buy any business or assets, (as we may share your data with the prospective seller or buyer);
- if we or substantially all of our company assets are acquired by another party, in which case your information will be one of the transferred assets;
- if we have to share your information to comply with legal or regulatory requirements, or if we have to enforce or apply our Terms and Conditions or any other agreements or to protect our rights, property or our customers etc. This may involve exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
Our online store is hosted on Magento Community. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
Your data is stored through Magento’s data storage, databases and the general Magento application. They store your data on a secure server behind a firewall.
If you choose a direct payment gateway to complete your purchase, then Magento stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
Remember that certain providers may be located in or have facilities that are located in an overseas location than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction in which that service provider or its facilities are located.
For example, if you are located in UK and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation.
When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.
You have the right to access and/or rectify your information and should direct any request for your information to us at the contact details provided below.
If you have a complaint about how we have used your information, you have the right to complain to the Information Commissioner’s Office.
If you have any questions about this policy or would like to exercise any of your rights, please contact us at
or in writing at
6 County Business Park